lululemon Launches Lunar New Year Campaign “Be Spring” ft Academy Award-Winning Actress Michelle Yeoh And The Theatrical Dance “Wing Chun”

lululemon today announced that it has partnered with Academy Award-winning actress Michelle Yeoh and eight theatrical dancers of “Wing Chun” to present the short film “Be Spring”. Debuting in time to welcome the Year of the Dragon, this film is a celebration of the arrival of spring, a season signifying rebirth and new beginnings. Through a poetic enactment of the meeting of mind and body, the film explores the concept of wellbeing, inviting us to find eternal spring in our everyday lives.

Born in the East and raised in the West, Oscar-winning actress Michelle Yeoh embodies the cultural confluence of East and West. Her years of training in both dance and martial arts have formed the foundation for her decorated acting career. On being well, Yeoh recommends taking time to listen and understand oneself – our mind, body and spirit – as keys to achieving balance and finding inner peace in one’s life.

“I’m delighted to be partnering with lululemon. Sports have always been an important element of my life, and I am committed to encouraging more people, especially younger generations, to benefit from sports and find balance in their own lives,” said Michelle Yeoh. “Wing Chun holds a special place in my heart. Back in 1994, I starred in the movie ‘Wing Chun’, and thirty years later, I’m honoured to have the opportunity to collaborate with these professional dancers to re-interpret Wing Chun through the short film ‘Be Spring’. This is a concept that resonates with me deeply. Having our own inner spring all year round is our superpower.”

“At lululemon, we believe that everyone has the right to be well, and we are committed to the advocacy of wellbeing. This new year, we wanted to explore wellbeing through the lens of eastern culture – our essence, our energy and our spirit (精气神),” said Lynn Cheah, Vice President of Brand Marketing & Community at lululemon China. “Presented through the

juxtaposition of Chinese martial arts – in this case Wing Chun (咏春) – and dance, ‘Be Spring’ is a celebration of spring, and an invitation to find balance and your own eternal spring. It is an honour and a pleasure to have both Michelle Yeoh and dancers from the theatrical dance ‘Wing Chun’ join us in realising this film. Through their movements, they truly demonstrate both the power of martial arts and the grace of dance.”

The short film “Be Spring” was produced by an all-star cast and crew, and was shot in the mountain settings of Jingning and Xiandu, featuring Michelle alongside a cast of dancers from the Shenzhen Opera and Dance Theatre.

lululemon’s new Lunar New Year capsule collection draws inspiration from dragon scales

The limited Lunar New Year capsule collection draws inspiration from the unique shapes and curves formed by overlapping dragon scales. The capsule includes a Satin Balloon-Sleeve Jacket made with a silky satin fabric featuring a glossy finish suitable for both day and evening engagements. Additionally, the well-loved lululemon franchises like the Align™ and Metal Vent Tech have also been reimagined in this season’s color palette, making them great options to wear both in and out of the studio. Festive and versatile, these capsule pieces are perfect for holiday celebrations and everyday wear.

To view the “Be Spring” short film, please visit: https://bit.ly/3RNxhhS

Please download high-resolution photos at: https://bit.ly/3v8Er8z

Website: https://www.lululemon.com.hk/en-hk/home | Instagram: @lululemonsoutheastasia | Facebook: @lululemonsoutheastasia | YouTube: lululemon Asia

Adib Mohd

Recent Posts

OPPO Find X10 Series Lands in Malaysia With Triple 200MP Cameras, 8,000mAh Battery

Smartphone photography is getting a serious upgrade as OPPO officially introduces its latest flagship Find… Read More

10 hours ago

K-Pop Cine Fest 2026 Brings Dance, Music and Fan Experiences to Kuala Lumpur

Malaysian K-pop fans can look forward to music, dance and fan activities as K-Verse MY… Read More

11 hours ago

Over 51,000 Students Take a Stand Against Bullying in Gardenia & MOE Campaign

Bullying has no place in schools, and more than 51,000 Malaysian students are learning that… Read More

12 hours ago

Fans Asked, Mekdi Delivered! Mekdi’s Chilli Sauce Now Available in Bottles

Mekdi's Chilli Sauce is truly a favourite among Malaysians. Some keep extra packets in their… Read More

17 hours ago

UNIQLO F.RISSO Returns with a Knitwear Collection ‘Made for Dreaming’

UNIQLO is bringing back its collaboration with designer Francesco Risso for the UNIQLO F.RISSO 2026… Read More

17 hours ago

Customise It Your Own with UNIQLO’s New 14 Monchhichi Embroidery Designs

UNIQLO today announces the launch of new Monchhichi embroidery designs at RE.UNIQLO STUDIO. Available from… Read More

18 hours ago

This website uses cookies.