McDonald’s Malaysia, dedicated to serving and giving back to the community through its Program Komuniti @ McD & RMHC initiative, proudly continues its annual tradition of spreading cheer and joy during the Chinese New Year season. This year, McDonald’s celebrates its 8th consecutive year of extending warmth to over 120 old folks’ homes nationwide, engaging in festive celebrations and meaningful activities with the elderly.
Introduced in 2017, this community-driven initiative sees McDonald’s fostering connections with the elderly residents in various old folks’ homes, enhancing the Chinese New Year experience through activities like spring cleaning and sharing delightful meals. The commitment to making a positive impact in the lives of the elderly is at the heart of McDonald’s community initiative.
On 29 January 2024, McDonald’s hosted a heartwarming McDonald’s Old Street Carnival celebration at McDonald’s Pantai Sentral Park, welcoming residents from Pertubuhan Kebajikan Amal Warga Emas Sejati, Kuala Lumpur Dan Selangor. The event was a culmination of exciting activities, including the prosperous tossing of yee sang, captivating tunes and dance performances, vibrant lion dances, and a spread of delicious McDonald’s Prosperity meals that brought smiles to the faces of the elderly.
As part of the celebration, McDonald’s Malaysia presented a mock cheque totalling RM30,000 to representatives from 10 selected old folks’ homes. This funding is dedicated to supporting them in improving their living facilities and household supplies, emphasising McDonald’s commitment to making a tangible difference in the quality of lives of the elderly.
Dato Azmir Jaafar, Managing Director and Local Operating Partner, McDonald’s Malaysia, expressed his enthusiasm about the initiative: “The celebration of Chinese New Year is a time to share precious moments with our loved ones. At McDonald’s, we are driven by a deep commitment to the community, especially during festive seasons. We’re very happy and thankful that we were able to reach out and give back to over 120 old folks’ homes across the nation. It brings us great joy to contribute to enhancing the lives of the elderly, reflecting the true spirit of Chinese New Year and the True Meaning of Prosperity.”
The Chinese New Year celebration with the elderly is an integral part of the Program Komuniti @ McD & RMHC initiative. Having embarked on this journey for the 8th consecutive year, McDonald’s Malaysia carries out more than 18,000 community initiatives annually, showcasing its dedication to creating meaningful moments and contributing to the wellbeing of the community.