News

RHB’S Heartwarming Raya Ad Strikes a Chord with Malaysians

Leading up to Eid-al-Fitr, RHB Banking Group (“RHB” or the “Group”) released a heartwarming short film ala festive ad titled “Lembaran Baharu” (Forgiveness). The film recounts the remarkable act of compassion by Malaysian lawyer Ahmad Zaharil Muhaiyar. The film has swiftly captured the hearts of Malaysians, garnering over 10.2 million views, 151,000 likes, and 33,000 shares across all of RHB’s digital platforms. 

In tandem with the release of “Lembaran Baharu”, RHB demonstrated its continued commitment to community well-being. The Group celebrated the spirit of solidarity with those in need, at a pre-Hari Raya shopping initiative for 65 underprivileged families within the Klang Valley and Selangor, comprising low-income households, including single mothers, individuals battling critical illnesses, and senior citizens facing health challenges or caring for grandchildren without family support, at a major departmental store in Kepong, Kuala Lumpur.

Mohd Rashid Mohamad, Group Managing Director/Group Chief Executive Officer of RHB Banking Group, emphasised the importance of connecting and interacting meaningfully with the community particularly the underprivileged, leveraging social media to facilitate genuine engagement and understanding. “With the world becoming even more divided these days, we hope that by spotlighting Zaharil’s story, we can inspire people to embrace diversity and be  more compassionate and open in giving others a chance at a new start.”

Mohd Rashid Mohamad, Group Managing Director/Group Chief Executive Officer of RHB Banking Group picking a baju raya for a child during the pre-Hari Raya shopping outing.

“Through our ‘Lembaran Baharu’ short film, we aim to encourage compassion and unity, sentiments that we further embodied by recently bringing  the joy  of Hari Raya for 65 underprivileged families in the Klang Valley. With each family receiving RM700 in cash and a supermarket gift card worth RM300, our goal was not only to ease their financial burden especially with the Raya celebration just around the corner, but also to foster a deeper sense of togetherness and support during this meaningful time of year,” highlighted Mohd Rashid.

In the spirit of solidarity and forgiveness, RHB’s short film “Lembaran Baharu” recounts the story of En. Ahmad Zaharil, who found himself representing a woman who had stolen a pencil case as a gift for her son, a top scorer in his class in 1998. Zaharil took on her case pro bono, ultimately helping to have her sentence reduced to a “Good Behaviour Bond” instead of seven years in jail. Nearly two decades later, a young man approached Zaharil, revealing himself as the son of the woman he had defended. Inspired by Zaharil’s compassion, the young man followed in his footsteps, becoming a lawyer himself. 

Mohd Rashid Mohamad, Group Managing Director/Group Chief Executive Officer of RHB Banking Group picking a baju raya for a child during the pre-Hari Raya shopping outing.

Guided by its purpose of ‘Making Progress Happen for Everyone’, RHB remains steadfast in its commitment to live up to its brand promise of ‘Together We Progress’ by helping people and businesses grow and succeed. “As we embolden Malaysians to embrace their narratives of growth, we reinforce our unwavering commitment to nurturing a society built on compassion and inclusivity,” added Mohd Rashid.  

Watch RHB’s inspiring ‘Lembaran Baharu’ video on YouTube by clicking here or scanning the QR code.

 

Adib Mohd

Recent Posts

Not Your Typical City: Puma And Manchester City Unveil The 26/27 Home Kit

Kuala Lumpur, 22 May 2026 — Malaysian fans of Manchester City will be among the… Read More

2 days ago

Lazada 6.6 Super Wow Sale Returns with “The Real Catch” Helping Malaysians Buy Better, Not Just Cheaper

KUALA LUMPUR, 21 MAY 2026 – As Malaysians navigate a more cautious spending environment these… Read More

2 days ago

Epic Escapes: School Holiday Fun Starts Here at Pavilion Bukit Jalil

Looking for fun ways to keep the kids entertained during the school holidays? Pavilion Bukit… Read More

2 days ago

IZIPIZI Celebrates First Anniversary In Malaysia With The Launch Of ALEGRIA Capsule Collection

KUALA LUMPUR, 20 MAY 2026 - Marking its first anniversary in Malaysia, Parisian eyewear brand… Read More

2 days ago

Huawei And Universiti Malaya Advancing Smarter Preventive Health Innovation Through Wearable Research

KUALA LUMPUR, 21 MAY 2026 - Huawei Consumer Business Group (CBG) Malaysia and Universiti Malaya… Read More

2 days ago

LG Electronics Brings KOREA’S Housewarming Culture To Southheast Asia

SINGAPORE, May 21, 2026 — LG Electronics (LG) today announced the launch of “Housewarming by… Read More

2 days ago

This website uses cookies.