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AEON Introduces AEON STYLE Supermarket, Delivering A Modern And Convenient Shopping Experience

AEON CO. (M) BHD. (“AEON”) is set to open its brand-new AEON STYLE Supermarket at Setia EcoHill, Semenyih. The supermarket will welcome customers starting 12 December 2025.

AEON STYLE Supermarket offers freshness, variety and convenient as its priorities. This modern supermarket concept elevates the everyday shopping experience by offering high-quality products, diverse selections, and an efficient layout that caters to the fast-paced lifestyles of today’s shoppers.

Customers can look forward to an exceptional fresh-food experience. The produce section showcases an expanded selection, including more than 30 Stock Keeping Unit (SKU) or assortments of fresh tomatoes. High quality Japanese fruits like strawberries, pears and apples are freshly air-flown to ensure peak taste and quality, while vegetables from countries like Australia provide even greater diversity.

Seafood lovers will enjoy the availability of live prawns, as well as a wide range of fresh fillet cuts including Atlantic Salmon, Fjord Trout and Tuna. Adding to the excitement, seasonal highlights such as Atlantic King Crab and freshwater fish are also available.

For those who enjoy exploring international flavours, the supermarket features over 2,000 imported food items. The Asian Food section, for instance, presents an extensive array of frozen products and everyday groceries from Japan, Korea, Taiwan, and China, allowing customers to conveniently bring home authentic tastes from across the region. Imported meat selections further expand the experience, giving customers the opportunity to recreate global dishes from the comfort of their kitchens.

In line with modern lifestyles, AEON STYLE Supermarket Setia EcoHill features an expanded Ready-To-Eat selection. All prepared to offer convenient meal solutions for busy customers. For lovers of bakery products, there is a tempting range of freshly made treats, including signature mini tarts in various flavours and healthy bread like the sourdough bread. Beyond the bakery products, customers also can pick up lunch boxes and ‘bentos’ featuring both local and Japanese menus, along with DIY-style options such as smoothies and instant noodles. 

The customer shopping experience is further enhanced by a comprehensive range from AEON’s exclusive TOPVALU brand. Known for its quality and affordability, TOPVALU features a thoughtfully curated selection of local and international products. Shoppers can find signature essentials such as TOPVALU’s extra virgin olive oil, along with a variety of high-quality household necessities and food items to meet everyday needs. 

To enhance convenience, AEON STYLE Supermarket Setia EcoHill incorporates innovative retail technology, including smart trolleys, self-checkout (SCO) counters, an AI weighing machine, and an avocado scanner for a smoother, faster shopping journey. Flexibility in delivery and pick-up is available through services such as FoodPanda and Click & Collect. A special pre-order feature will also be introduced, allowing customers to reserve selected products and meals in advance for guaranteed freshness upon collection. 

Expressing his enthusiasm for the launch, Naoya Okada, Managing Director of AEON CO. (M) BHD., shared, “We are delighted to open our doors in this dynamic and growing community. AEON STYLE Supermarket reflects our mission to modernise the retail experience while staying true to our core value of serving customers. This new concept will introduce a refreshed and elevated shopping experience for our customers. Setia EcoHill will be an important addition to our network, reinforcing our presence in the Southern Klang Valley region. We are confident that this new supermarket will attract shoppers and contribute to a vibrant retail environment.”

The opening of AEON STYLE Supermarket Setia EcoHill represents a significant step in AEON’s ongoing transformation journey. It underscores AEON’s wider strategy to innovate and refresh its retail formats, strengthening its position as a preferred destination for Malaysian shoppers. More AEON STYLE Supermarket locations are planned in the coming years, bringing added convenience and wider choices to communities nationwide.

Adib Mohd

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