KFC’s Newest Campaign To Reignite Malaysians Shared Love

KUALA LUMPUR, May 11 (Bernama)– KFC has launched ‘It’s Finger Lickin’ Good’ campaign to reignite the love that was once enjoyed by even our parents and grandparents.

Brand Head of KFC Malaysia, Stephen Chew said, through this campaign KFC is planning to engage with customers through various initiatives that will bring added value and customer satisfaction.

“For most Malaysians, KFC means celebrating a good time and a place to get-together with family and friends alike,” he said during the launching of the campaign, yesterday.

“Hence, we are committed to continuing to be relevant to all Malaysians and to bring the nostalgia back to our nation’s favourite fried chicken brand,” he added.

Among the exciting offer for the campaign is ‘JimatSiang’ which provides even better value-for-money lunch combos, exclusively discounted from Monday until Thursday, between 12pm to 2pm from as low as RM7.99.

It consists of its iconic main and side menus and comes in six combo variations to select from including Snack Plate Combo at RM12.99 (normal price: RM15.49), Dinner Plate Combo at RM16.99 (normal price: RM19.60), 1pc-Rice Plate Combo at RM8.99 (normal price: RM10.49), 2pc-Rice Plate Combo at RM12.99 (normal price: RM15.49), Zinger Classic Combo at RM10.99 (normal price: RM13.99), and Colonel Burger Combo at RM7.99 (normal price: RM9.49).

Jimat Siang is available for a limited time from Monday until Thursday between available via Dine-in, Take Away and Drive-Thru at the majority of KFC stores nationwide.

Stephen said, KFC also rolling out a ‘Quality Taste Guaranteed’ policy which allows customers to replace any chicken that they find unsatisfactory in quality in any way.

“Customers can simply scan the unique QR code provided at the store, fill in and submit the replacement form, and present the ‘thank you’ page at the counter to get a replacement,” he said.

Besides, KFC has collaborated with talented local artists Wilson Ng, Book of Lai, and Arif Rafhan Othman to produce 11 one-of-a-kind NFT artwork pieces in honour of KFC’s secret recipe blend of 11 herbs and spices.

Fans can get their hands on eight of these exclusive KFC NFTs – Original KFC at OpenSea while the remaining threeNFTs can be won by participating in a social contest on KFC’s Instagram page @kfcmalaysia.

The fast food chain also unveiled the KFC Klaw for Chicken Claw Machine housed by a giant KFC Bucket.

KFC fans who patronise Piazza@Starhill Gallery will be clucking with excitement as they can play and win KFC vouchers & Drummie Plushies until June 9, 2022 at scheduled dates and times.

Last but not least, KFC fans can also feast their eyes on vivifying visual KFC moments in 3D billboards located at KLCC Junction and Pavilion ELITE.

For more information, visit https://itsfingerlickingood.kfc.com.my/.

Sources: BERNAMA

Adib Mohd

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