The International Café & Beverage Show (ICBS) and My Food 2025 concluded with resounding success, attracting an impressive 12,667 visitors over three days at the Kuala Lumpur Convention Centre. ICBS showcased the best in café culture, beverages, mixology, with MyFood championing the slow food movement with an emphasis on increasing local food and beverage sourcing in the ecosystem.
The event was officially launched by YBhg. Datuk Isham Ishak, Secretary-General of the Ministry of Agriculture and Food Security, underscoring the Malaysian government’s commitment to supporting the growth of the local food and beverage industry in line with long term objectives to improve national food security.
Celebrating Excellence: Coffee and Mixology Champions Crowned
One of the major highlights of ICBS was the thrilling conclusion of the Malaysian Open Coffee Championship, where the baristas and coffee artisans from all over the country competed for top honours. This year’s champions are:
- Ryan Chan of Curate Coffee Roasters – Champion, Malaysia Open Barista Championship 2025
- Chang Wee Jiat of Afloat Coffee Roaster – Champion, Malaysia Open Latte Art Championship 2025
- Lian Hong Soon of 103 Coffee – Champion, Malaysia Open Brewers Cup 2025
In addition to the Malaysia Open Coffee Championship, the first ever Eciatto Halal Mixology Competition held at ICBS captivated audiences with its creative flair, crowning the following winners:
- 1st Place: Azarya Sukau (Whisky House KL)
- 2nd Place: Naseeb Nassan Berin (Bella Pasta & Wine TTDI)
- 3rd Place: Gary Loco (Trinidad Cigar Club)
An educational platform for local food sourcing
MyFood in line with its core messaging of encouraging more local sourcing, played host to a two-day conference featuring distinguished speakers from the Federal Marketing Authority (FAMA), Universiti Putra Malaysia (UPM), Malaysian Pepper Board (MPB), Kearney Southeast Asia, the KLCC Sustainable Alliance, Sri Lovely Rice Farm, Boomgrow Farms, Culinova Consulting, Star Dynamic Resources, amongst others. Delegates were treated to a highly informative experience covering topics such as food security, sustainable sourcing, and equally importantly how more local food choices can improve your health and diet.
“We are thrilled with the overwhelming response to ICBS and My Food 2025. This year’s record turnout and exceptional talent on display underscore Malaysia’s growing reputation as a hub for culinary excellence and beverage innovation,” said Alun Jones, Project Director, Montgomery Asia. “We are also particularly excited to see the successful debut of MyFood and we feel this show can play no small part in championing the increased take up of local food sourcing for everyone’s benefit.”
Jones also expressed his gratitude to the key partners and supporters of the event, “We would express our sincere gratitude to the Ministry of Agriculture and Food Security (MAFS) without their full backing we would not have been able to deliver MyFood to market and we are also extremely grateful to the Federal Agricultural Marketing Authority (FAMA) for bringing such an exciting showcase of local products. Special thanks to University Putra Malaysia (UPM) for being our Strategic Partner and for also showcasing some exceptional content in the exhibition. We are also extremely grateful to the Malaysia Cocoa Board and the Malaysian Pepper Board for their steadfast support”.
“We extend our sincere gratitude to our partners and sponsors for their exceptional contribution, especially the support of Malaysian government agencies, including the Malaysian Ministry of Tourism, Arts and Culture (MOTAC), Malaysia Convention & Exhibition Bureau (MyCEB), and Malaysia External Trade Development Corporation (MATRADE),” continued Jones.
Jones added “We also like to pay special tribute to Barista Guild Asia for agreeing to co locate the exciting Malaysian Open Barista Competition (MOBC) at ICBS this year, it was a win-win collaboration for both parties, and we hope we can continue this partnership in the years ahead.”
Looking Ahead to 2026
ICBS and MyFood will return from 7-9 May 2026 at the Kuala Lumpur Convention Centre and will once again provide the recognised platform for Malaysia’s café community.
For more information and to register, visit www.intl-cbs.com for ICBS and https://myfood-expo.com/ for My Food.