Events

FILA’s Fun Run Takeover Debuting the FLOAT Collection in a High-Energy “Cloud-Walk” Experience

FILA is officially entering its effortless era with the new FLOAT Collection, a lineup designed to turn your daily run into a literal cloud-walk. Engineered with SKYFOAM LITE and Ortholite tech, these sneakers serve pure “walking on clouds” energy for pros and casual joggers alike.

The FILA Float collection recently debuted at Malaysia’s first-ever FILA Fun Run, proving you don’t have to sacrifice your “fit-check” for high-performance comfort.

The Ultimate Warm-Up: Zumba Party Vibes

To start the day, a high-key Zumba session kicked things off with pure hype. Forget a basic warm-up—this was a full-on pre-run dance party that traded morning yawns for winner energy, getting everyone primed to slay the track.

Over 1,300 fans turned the FILA Fun Run into a massive movement, celebrating health and community. The event hit “peak wellness” as icons Amelia Henderson and Amir Ahnaf shared how running serves as their ultimate mental health hack. It wasn’t just a race; it was a masterclass in making fitness a seamless part of your daily aesthetic.

The Main Event: Meet, Greet and Trivia Flex

Post-race, the energy shifted into celebratory mode with an exclusive meet-and-greet featuring Amir and Amelia. The highlight was a high-stakes Q&A session where fans got to grill the stars.

Two lucky participants proved they were the ultimate stans by nailing the trivia questions. Their reward? The ultimate flex: walking away with a fresh pair of kicks from FILA’s latest drop.

The Brand Crossover: A Total Festival Fever Dream

The FILA Fun Run was a total fever dream of interactive experiences. The event featured a stacked crossover lineup, including Insta360, Spritzer, Munchy’s, CHAGEE, and Lancôme.

The finish line was only the beginning. Brands kept the adrenaline high with top-tier activations, from high-stakes lucky draws to interactive games serving major festival energy. Participants weren’t just running for medals; they were playing for the loot. After completing challenges, runners claimed rewards that served as total style upgrades, making every drop of sweat worth it.

Feel The Float
The atmosphere was so electric that any post-run exhaustion vanished in a blink. FILA is serving a major heritage flex with the FLOAT Collection, perfectly blending high-performance tech with a “streetwear-meets-track” aesthetic.

True to the “Feel The Float” mantra, these sneakers pair high-tech cushioning with a “cloud-walking” experience tailored to every lifestyle. The collection just dropped in sleek Beige and Black colorways, offering two distinct silhouettes to match your specific daily vibe.

Ezzatie Najwa

Recent Posts

The Biggest Relaunch from Johnson’s ® baby Unveils Its Upgraded Gentle Care for Malaysian Babies Beyond Their First 12 months

PETALING JAYA, Selangor, 5 June 2026 – Johnson’s ® baby, the World’s No. 1 baby… Read More

7 hours ago

Starbucks Malaysia Introduces Protein Cold Foam

KUALA LUMPUR (12 JUNE 2026) – Starbucks is shaking up the coffee scene with another… Read More

8 hours ago

Skechers: Comfort That Carries You From Bus Stop to Boardroom

Skechers, The Comfort Technology Company™ and a global leader in lifestyle and performance footwear and apparel,… Read More

8 hours ago

Proton Ahead: Intelligence That Connects People Takes Centre Stage At Klims 2026

Kuala Lumpur, 11th June 2026 – PROTON is set to make a strong technology statement at the Kuala… Read More

12 hours ago

Nissan Unveils The New X-Trail E-Power X E-4orce At Klims 2026, Confirms Malaysia Launch In Q4 2026

KUALA LUMPUR, 11 June 2026 – Nissan today sets the stage for its next phase… Read More

12 hours ago

Final Call: Samsung Malaysia Extends “Kick Off, Take Off” Campaign Until 30 June 2026, Giving Fans More Time to Elevate Their Football Festival Experience

Due to the overwhelming response across Malaysia, Samsung Malaysia Electronics has officially extended its “Kick… Read More

12 hours ago

This website uses cookies.