KUALA LUMPUR, 16 June 2026 – What started as a passion for bringing authentic Korean comfort food to Malaysians has grown into a decade-long journey filled with shared meals, celebrations and countless memorable moments.
Since opening its first outlet in 2016, K Fry Urban Korean has built a loyal following among Korean food lovers with its signature fried chicken, Korean rice balls, hearty sharing platters and indulgent desserts, becoming a go-to destination for everything from casual catch-ups to family gatherings.
To mark its 10th anniversary, K Fry is turning the celebration into a month-long nationwide festivity this June and July, packed with exclusive rewards, limited-edition collectibles and family-friendly experiences.
More than just a milestone, the campaign is a tribute to the customers who have supported K Fry over the past decade and an invitation for a new generation of diners to discover the flavours and experiences that have made the brand a favourite among Korean food fans.
Golden Tickets and Big Rewards
As part of the anniversary celebration, customers who dine in and spend RM150 or more in a single receipt at any participating K Fry outlet will receive a Golden Ticket, unlocking the chance to win exciting rewards.
Lucky diners stand to enjoy a FREE six-month supply of K Fry’s Signature Cheesy Bumbuk, FREE Bingsoo treats for six months, as well as other exclusive anniversary surprises.
Available while stocks last, every qualifying visit could turn into a winning experience, making each meal even more rewarding throughout the celebration period.
Exclusive Anniversary Collectible for K’Club Members
Adding to the excitement, K Fry is introducing a limited-edition Barista Monin Boxset in collaboration with Monin as a special anniversary collectible. K’Club App members under the Bronze Gammi, Gold Chi Chi and Diamond YamYam membership tiers who spend RM150 and above in a single receipt will receive the collectible boxset worth RM49.90 while stocks last.
The exclusive boxset will also be available for purchase at a special anniversary price of RM29.90 for K’Club members and RM49.90 for non-members, offering fans a unique keepsake to commemorate K Fry’s 10-year journey.
Family-Friendly Weekend Celebrations
Beyond the rewards, selected K Fry outlets will come alive with special weekend activities throughout July, creating a festive atmosphere for families and friends.
Diners can enjoy complimentary balloon sculpture sessions for children, free photo opportunities, exclusive 10th Anniversary commemorative photo frames and additional surprises for K’Club members, turning every visit into a memorable celebration.
A New Seafood Feast Joins the Celebration
The anniversary festivities also coincide with the recent launch of K Fry’s limited-time Spicy Sweet Seafood Feast. Inspired by Korea’s popular Jjukkumi dishes, the menu brings together bold spicy flavours and indulgent sweet treats in one satisfying feast. Highlights include the sizzling Spicy Jjukkumi Beef Sizzle featuring octopus, prawns and beef shabu-shabu coated in rich Korean chilli paste, the seafood-packed Spicy Jjukkumi Sizzle, and the comforting Spicy Jjukkumi Tteokbokki loaded with chewy rice cakes, ramen and tender octopus.
To complete the experience, diners can cool down with the locally inspired Pandan Paradise Bingsoo and refreshing Bada Lychee Sparkling, delivering the perfect balance of heat and sweetness.
Ismail Bin Sulaiman, K Fry Halal Chairman & Operation Director, said:
“Ten years ago, we set out to make Korean dining more accessible, enjoyable and memorable for Malaysians. What makes this milestone especially meaningful is seeing how K Fry has become part of so many celebrations, reunions and everyday moments shared around the table. We are deeply grateful to our loyal customers whose unwavering support, trust and enthusiasm have been the driving force behind our growth over the past decade.
As we enter our next chapter, we are focused on continuing to elevate the dining experience through exciting menu innovations, stronger engagement with our loyal community and more memorable experiences that bring people together. This anniversary is not only a celebration of how far we’ve come, but also a preview of the exciting journey ahead.”
As K Fry looks ahead to its next decade, the brand remains committed to creating new dining experiences that blend authentic Korean-inspired flavours with local preferences, while continuing to strengthen the connections that have made K Fry a beloved part of Malaysia’s vibrant food culture.
For more information and promotions about K Fry Urban Korean, please visit its website, Facebook or Instagram.