The iconic PUMA Suede is getting a fresh update, bringing its familiar classic silhouette into a new era with new colours, textures and materials.
The latest Suede Forever collection introduces three new colourways, Midnight Petrol, Kona Brown and Silver Fog, giving the timeless sneaker a more refined, lived-in look.
Made from rich brushed suede, the new pairs are designed to feel comfortable and naturally worn-in from the very first step. The classic details remain, including PUMA’s signature Formstrip debossed on the upper, gold branding and a warm gum sole that keeps the overall look casual and easy to wear.
But the Suede Forever is more than just a new colour update.
PUMA’s latest campaign takes the sneakers into the places where culture and creativity come alive from late-night DJ sets and backstage scenes to busy city streets and those in-between moments.
The campaign highlights how different personalities wear and interpret the Suede in their own way, reflecting the sneaker’s long-standing place in street culture and everyday style.
Whether paired with casual fits or dressed up for a night out, the latest Suede keeps its classic identity while leaving plenty of room for personal expression.
The PUMA Suede Forever will be available from 1 October 2026 via PUMA Malaysia and selected PUMA stores for RM439.