If you were anywhere near Keretapi Sarong 2026, you probably saw thousands of Malaysians out in their best fits, moving through packed crowds and soaking up the Malaysia Day celebrations.
But with the crowds, outdoor activities and Malaysia’s heat comes the less glamorous part: sweat, body odour and the dreaded white marks on your favourite black shirt.
That’s where NIVEA comes in.
The brand has introduced its new NIVEA Black & White Invisible Deodorant range, designed to keep you feeling fresh while helping protect your clothes from unwanted stains with up to 72-hour protection.
Freshness Without The Outfit Stress
The range features Dual Shield Protection, which targets both sweat and odour while helping prevent white marks on black clothing and yellow stains on white clothes.
There are two options to choose from. NIVEA Black & White Invisible Authentic comes with a fresh floral and fruity fragrance, while NIVEA MEN Black & White Invisible Epic Night offers a fresh scent with a cooling sensation.
And because the collection made its debut at Keretapi Sarong, NIVEA brought the whole idea of those everyday “invisible concerns” to life through a theatrical performance featuring singer Aisha Retno, Zeppo Youngsterz Zapport dancers and UPSI’s Devokalis choir.
The performance used music, dance and storytelling to highlight how something as small as a stain on your clothes can affect your confidence especially when you’re out and about all day.
For Aisha, the struggle is particularly familiar when performing outdoors in Malaysia. She shared that NIVEA Black & White Invisible Authentic gives her one less thing to think about on stage, while its floral-fruity scent keeps her feeling fresh throughout the day.
Meanwhile, Insomniacks, who regularly perform in black outfits, highlighted the range’s ability to help keep their clothes free from visible white marks during long performances.
Whether you’re heading to a festival, spending the day outdoors or simply trying to survive another hot Malaysian day in your favourite outfit, NIVEA’s latest range is basically about one thing: staying fresh without having to think twice about your clothes.
The NIVEA MEN Black & White Invisible Epic Night and NIVEA Black & White Invisible Authentic Deodorant are now available nationwide at Watsons, major retailers, pharmacies, supermarkets and e-commerce platforms.