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Marks & Spencer Champions The Power of The Perfect Fit

M&S BraFit Service

Marks & Spencer (M&S), UK’s #1 Bra Retailer is proud to celebrate its renowned M&S BraFit Service, championing the importance of a properly fitting bra as an act of self-care and empowerment. With over 90 years of expertise, M&S is a go-to lingerie shopping destination to ensure you always find the perfect fit no matter your age, shape or size.

M&S firmly believes that a well-fitting and supportive bra is a wardrobe essential. Unfortunately, finding the right-fitting bra is often a challenge for most women. With this in mind, M&S’s exceptionally trained bra fit assistants are fully equipped to provide a professional and accurate service, ensuring customers leave their appointments feeling confident.

M&S bra fit advisors strive to create a welcoming environment for every customer, recognising the confusing and sometimes awkward nature of bra shopping. During an in-store appointment, customers can expect an accurate measurement to determine their true size while being guided to understand the characteristics of a well-fitting bra. Whether it’s a full cup, plunge, or balcony style, the advisors understand the unique characteristics of each shape and how they can enhance different body types. Customers will then be recommended the best options that flatter their silhouette and provide optimal support.

Additionally, M&S Brafit advisors have valuable insights on how to bra fit by sight, teaching customers to recognise the signs of a perfect fit when fitting themselves. With a carefully curated selection of bras in a large range of sizes, customers can try on different styles to find their ideal match. In-store appointments typically last about 15 minutes up to 30 minutes, providing a quick and convenient experience tailored to customers’ needs.

Affordable Luxury

The exquisite Rosie Collection, available in Powder Pink enhances the feminine silhouette with intricate floral embroidery and signature rose gold hardware for a premium finish. Bra styles in this collection include plunge, balcony and minimiser. Pair the Iris Embroidery Wired Longline Balcony Bra and Iris High Waisted Brazilian Knickers for a playful vintage look.

The Iris Embroidery Wired Plunge Bra features a low-cut plunge design, perfect for those who love a touch of allure and elegance. Its lower-cut front, combined with wired, non-padded cups, provides support and enhances your natural cleavage. The Iris Embroidery Wired Minimiser Bra is skillfully designed to reduce the appearance of your bust by a cup size, while still maintaining a flattering and natural silhouette.

Everyday Essentials

Women looking for everyday lingerie can opt for the versatile FlexifitNon Wired Crop Top. Available in an array of neutral colours, the non-wired design creates a discreet and smooth look making it perfect for long days. Paired with the popular Anti-Chafe Anti-Static Shorts, this combination ensures a comfortable experience for women on the go.

Stay comfy with the Body SoftWired Plunge Bra. With supersoft cups and an invisible edge, this bra creates a seamless and natural silhouette under any piece of clothing. The matching 3pk Body SoftLace Bikini Knickers has a flattering high leg cut and lace detailing in the back crafted for the feeling of luxury coupled with all-day comfort.

For those who prefer a romantic style, the Marseilles Lace Wired Strapless Bustier features beautiful white lace detailing. Comfortably worn as a strapless bra, its underwired cups give great uplift, while the fan-inspired lace motif adds a touch of glamour.

Celebrate the power of a well-fitted bra that combines comfort, style, and confidence with M&S where every woman can find the perfect lingerie for her unique style and shape. Discover the joy of bra shopping and get one step closer to finding the perfect fit by speaking to the trusted bra fit advisors at all M&S stores in Malaysia.

Due to the exceptional demand for its high quality lingerie, M&S has launched its first standalone Lingerie and Beauty store in Malaysia in NU Sentral. The new store is a one stop shop for all lingerie & beauty needs. Visit the new store to enjoy the expert bra fit service and a whole range of offerings to fulfil your personal care needs.

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