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PRISM+ Embarks On Northern Expansion With Inaugural Retail Store In Penang’s Largest Mall


Consumer electronics brand, PRISM+, is thrilled to announce the launch of its premiere retail establishment in Peninsular Malaysia’s northern region. The brand-new outlet, set to become the second-largest retail space for PRISM+ in Malaysia, will be strategically situated on the second floor of Queensbay Mall, Penang, taking up an expansive 1076 sqft space across units 2F-11 and 2F-12. With its remarkable growth in 2022, boasting a remarkable 45% year-on-year (YOY) revenue surge, PRISM+ is poised to extend its footprint, making its mark in the heart of Penang’s bustling shopping scene.

This forward-looking move aligns seamlessly with the brand’s growth strategy. Following the recent introduction of its affordable 4K QLED Google TVs and the opening of two other retail outlets both in the Klang Valley and Johor region, PRISM+ is ready to step into the smart home appliances arena within Malaysia later this year.


Eric Kam, Country Director of PRISM+ Malaysia, said, “With the trajectory towards smart home appliances and the increasing post-pandemic foot traffic in retail spaces, physical touch points have become pivotal to our expansion strategy. The upcoming inauguration of our Penang store symbolises another pivotal stride towards nationwide coverage.”

To celebrate this remarkable milestone, PRISM+ is rolling out exclusive promotions on the grand opening day scheduled for 16 September 2023. The promotional items will be available on a first-come, first-served basis while stocks last:

  • 1x FREE F240n 24” 165Hz Gaming Monitor (Worth RM629) for any purchase of a PRISM+ Q55-QE 55” 4K Android TV at only RM1699
  • 1x FREE Elevate X1 Monitor Stand (Worth RM299) and 1x FREE Logitech G304 LIGHTSPEED Wireless Gaming Mouse (Worth RM119) for any purchase of an X340 PRO 165Hz 34” Ultrawide Curved Gaming Monitor at only RM1599
  • X340 PRO 100Hz 34” Ultrawide Curved Productivity Monitor at only RM1199
  • 1x FREE Arc Lite Monitor Arm (Worth RM199) for any purchase of an X270 240Hz 27” Curved Gaming Monitor at only RM999
  • W220v 22” Productivity Monitor at only RM299
  • Logitech G304 LIGHTSPEED Wireless Gaming Mouse at only RM119

Logitech G enthusiasts will also benefit from an additional 15% off all promotional prices (Maximum of one keyboard, one mouse, and one headset per customer. While stocks last).

Queensbay Mall, Penang: A Hub of Experiences and Lifestyle Delights

Queensbay Mall, the largest shopping mall in Penang, promises to provide unparalleled access to the vibrant suburban populace of Penang. Nestled in the heart of the dynamic Bayan Lepas area, the mall stands as a beacon of entertainment, lifestyle, and retail, drawing visitors with its diverse range of local and international brands. The mall’s strategic location ensures easy access, just a short 15-20 minute drive from Georgetown. Also, for people coming in from the mainland, the mall is 3-5 minutes away from both the First Penang Bridge and the Second Penang Bridge


(officially called the Sultan Abdul Halim Muadzam Shah Bridge). As a premier shopping and leisure destination, Queensbay Mall offers an exceptional experience for families and individuals alike.

Well known for its regular rejuvenation of lifestyle offerings, Queensbay Mall remains a popular draw for retailers to set up their flagship stores or new-to-market concepts, including the first PRISM+ outlet in the Northern region, providing digitally savvy shoppers with a fresh and exciting retail experience. At the launch, patrons will have the delightful opportunity to personally engage with PRISM+’s array of popular products, including the recent addition of the budget-friendly Q Series 4K QLED Ultra Google TV lineup. Additionally, the outlet will also carry the widest assortment of Logitech G’s latest demo showcase of gaming peripherals in the whole of Malaysia, from mice to keyboards and headsets, effectively complementing PRISM+’s range of cost-effective gaming monitors, culminating in a comprehensive entertainment shopping experience.

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