Sunway Malls is poised for a more exciting year ahead as the group unveils its 10th mall in the nation. Set to open in September this year, Sunway Square Mall spans across 300,000 sqft of net lettable area across 4 retail floors.
Unlike conventional malls, Sunway Square Mall places emphasis on leisure and entertainment as its key differentiator. The key tenants unveiled includes Village Grocer, BUMP Bouldering, TGV Cinemas, The Library by BookXcess, COUNT, KKV, Tutu Toe Dance Academy and GoFit.
With over 150 shops and 3,000 integrated parking bays, the mall aims to blend lifestyle with leisure to cultivate learning and growth. Simultaneously, Sunway Square Mall will feature a wide array of F&B to cater to the surrounding office, student, and residential communities.
Sunway Square is the latest development in Sunway City Kuala Lumpur comprising twin commercial towers, a world-class 1,200-seater performing arts centre and a 24-hour library with several million books.
Overlooking Sunway South Quay lake, Sunway Square represents the latest addition in fulfilling the vision of Sunway Group founder and chairman Tan Sri Sir Dr. Jeffrey Cheah KBE AO in establishing Sunway City Kuala Lumpur as a vibrant ecosystem of educational excellence in the region – home to three top-notch private universities and more than 60,000 students, researchers and faculty engaging with and learning from one another.
“Sunway Square Mall is part of Sunway Square, a visionary development designed to integrate multifaceted range of spaces, catering to the arts, commerce, education, and business,” says HC Chan, CEO of Sunway Malls.
“The mall plays a pivotal role as a trendy social hub in Sunway City Kuala Lumpur, reflecting the changing lifestyles of urban dwellers with leisure, food, and entertainment offerings become increasingly important drivers. Across our malls, we saw a robust F&B performance persisting after the pandemic. Due to continuous resilient out-of-home dining, F&B outlets increased to above 25% of total mall tenants today. A decade ago, F&B only takes up 15% of a mall,” he adds.
Jason Chin, Senior General Manager of Sunway Malls Selangor is confident in the strategy to helm a mall specialising in leisure, food, and entertainment.
“Looking at current trends, consumers today are often on a lookout for places to engage, either over a cup of coffee, a good meal, or via sports activities. They want to live what they see on their screens and share their experience via their own social platforms. The artistic designs of Sunway Square Mall combined with innovative elements and a vibrant tenant mix will serve this purpose,” says Jason.
Sunway Malls reported a full year growth of 5% in 2024 year-on-year. The year-end festivities saw December’s sales performance growing by 5.6% y-o-y despite a shorter school holiday season. The momentum continued to the Q1 of 2025, with Chinese New Year and school holidays.
The mall group is also expecting the re-opening of a fully refurbished Sunway Carnival Mall in Seberang Jaya, Penang, in May this year.
Sunway Malls’ strongest hold remains to be in Klang Valley, forming 67.2% of the mall group’s total net lettable area. The Southern region currently forms 15.8% and the Northern region 17%.
In the pipeline, Sunway is also building another two malls slated to complete in 2027 – Sunway Pier with a retail space of 400,000 sqft in Port Klang, and Sunway Ipoh Mall with a retail space of 1.2 million sqft in Sunway City Ipoh. The recently announced RM3bil mixed-used development located adjacent to the Bukit Chagar Rapid Transit System (RTS) Link station, will also feature a 400,000 sqft retail space in 2028.
Combined with pipeline projects, the mall group is primed to own 13 malls with 8.2 million square feet of net lettable area. For the longer term and broader outlook, Sunway Malls is expected to grow its portfolio of malls through both upcoming developments and Sunway REIT acquisitions.