The LEGO® Group And Netflix Launch A Treasure Trove Of ONE PIECE Sets

The LEGO Group, together with Netflix and Tomorrow Studios, set sail for new adventures with the launch of the highly anticipated LEGO® ONE PIECE products. Based on the hit live-action show produced by Netflix and Tomorrow Studios, the all-new sets bring iconic scenes in Season 1 to life in brick form for the very first time, inviting fans to build their own adventures and unite the Straw Hat Pirates, ahead of the return of Season 2.

Based on Eiichiro Oda’s legendary and beloved manga series, the first season of ONE PIECE sailed into Netflix’s Global Top 10 Shows where it spent eight weeks uniting fans of all ages in celebration of the Straw Hat’s voyage of hope and boundless spirit of adventure.

“Bringing the Straw Hat Pirates in LEGO brick form to fans worldwide has been a dream assignment”, said Yi-Chien Cheng, Associate Design Lead on LEGO ONE PIECE. “I have always been a big fan of the story of ONE PIECE and it was so exciting to work with the team on building all the details from some of our favourite locations and scenes in the live-action Netflix show in brick form. I cannot wait for fans of both the LEGO Group and ONE PIECE to get their hands on these sets and start charting their own courses into the Grand Line.”

Ágnes Molnár, Marketing Director of Singapore, Malaysia and APAC Travel Retail, the LEGO Group, said “This launch marks an exciting milestone for the LEGO Group as we bring anime into the LEGO universe for the first time with ONE PIECE – a story which has inspired generations of dreamers and adventurers. With these new sets, we’re thrilled to bring that same spirit of imagination and discovery to fans, brought to life with the limitless creativity of LEGO play.”

Embark on your own grand adventures through LEGO play

With the new sets, ONE PIECE fans from around the world can embark on their own grand adventures, inspired by some of the most iconic scenes straight out of the East Blue. All sets will include one or more of eight collectable “Wanted” posters featuring some of the series’ most notorious pirates.

• Hoist the Jolly Roger and lift the anchor! The Straw Hat Pirates’ iconic ship is brought to life with the LEGO® ONE PIECE The Going Merry Pirate Ship (75639). Fans aged 10 and above can recreate their favorite scenes from the series with the Straw Hat Pirate crew in minifigure form.
• This captivating set brings the ship’s detailed deck and interior to life, with a printed sail featuring the iconic Jolly Roger skull, to sail the crew out to unchartered waters to search for the famed One Piece treasure. This set includes four collectable “Wanted” posters.
• A set worthy of an iconic battle – the LEGO® ONE PIECE Battle at Arlong Park (75638) offers fans a feature-packed play experience. Anime fans aged nine and above can recreate the epic showdown between the Straw Hat Pirates and the Arlong Pirates, with elaborate details such as a collapsing Arlong Park pagoda.
• The set comes with minifigures of Monkey D. Luffy, Nami, Usopp, Arlong and Chu. Young fans can enjoy fun features such as a shooting gallery for target practice, stud-shooters and accessories, including three ‘Wanted’ posters.
• Embark on a ONE PIECE circus adventure with the LEGO® ONE PIECE Buggy the Clown’s Circus Tent (75637)! Perfect for builders aged eight and above, the set features pirate-worthy weapons and accessories, with a buildable tent which can be flipped around to create a larger play area.
• The devious clown villain’s lair includes three circus contraptions from which the heroes must escape: a water tank, spinning vertical table, and a hanging cage. Young fans can create their own ONE PIECE world with two “Wanted” posters and Buggy the Clown, Monkey D. Luffy, Nami and Zoro in minifigure form.
• Explore endless imaginative adventures with the LEGO® ONE PIECE Windmill Village Hut (75636), where fans aged eight and above can re-enact the iconic scene in which Monkey D. Luffy sneaks a bite from Shanks’ hidden Gum Gum Fruit.
• With a detachable roof, the beachside store has a fun-filled interior with plenty of accessories to role play running the store and entertaining customers. The set includes minifigures of a young Monkey D. Luffy, Shanks and Makino, along with one collectable “Wanted” poster.
• Adult fans of ONE PIECE can grab a seat at the LEGO® ONE PIECE The Baratie Floating Restaurant (75640) to fuel up before their next adventure! The impressive 3,402-piece set offers plenty of intricate details and easter eggs for fans to find, including five collectable “Wanted” posters.

Builders can dock the Going Merry at the pier in front of the iconic fish-shaped restaurant, and recreate Zoro and Mihawk’s intense sword battle, with unique play features. The set includes 10 minifigures, including the Straw Hat Pirates, Zeff, Vice Admiral Garp, Helmeppo, Koby and Dracule Mihawk.

The sets are available across LEGO® Certified Stores, LEGO® Official Store on Lazada, Shopee, as well as major retailers and department stores in Malaysia.

To complement the new collection of LEGO ONE PIECE sets, the LEGO® BrickHeadz™ Monkey D. Luffy Figure (40799) and LEGO® BrickHeadz™ Buggy the Clown Figure (40800) will be available exclusively in LEGO Certified Stores (LCS) and on www.LEGO.com for fans to build and enjoy. These sets celebrate some of the series’ most popular characters in their most recognizable forms, making them ideal for display.

To mark the Group’s exciting foray into the anime space, the LEGO Group will join Cos-Mic 2025 as the Official Toy Partner this year. Held from 12 to 14 September at the Sunway Pyramid Convention Center, the event will feature a dedicated LEGO ONE PIECE pop-up – where fans can enjoy a free Make & Take activity inspired by the Gomu Gomu fruit, and explore the latest LEGO ONE PIECE sets available for purchase.

From 1 August, shoppers at selected LEGO stores can redeem a complimentary pair of 3-day entry tickets to Cos-Mic 2025 with the purchase of any LEGO ONE PIECE set, while stocks last.