The iconic isn’t just a dream anymore. PROTON is making it a reality with the exclusive All-New Saga to accelerate your day.
If you thought Malaysia was chill, think again. Since tentative prices were announced on 10 November, 10,000 people have already spammed the ‘book now’ button for this nation’s favourite sedan.
That’s roughly one car in every 43 seconds! You see, that’s how fast Malaysians are snapping up for their new obsession. A special treatment only for the chosen trusted brand.
From Malaysians, to Malaysians
The All-New Saga will bring together the best of the past and the future. Every ringgit you spend comes with a load of perks to pamper your wants. From day one, the mission has been simple for PROTON. It’s to serve your everyday life in a sleek journey.
“The All-New Saga is more than just a car; it’s a symbol of national progress, reimagined for a new generation. To receive 10,000 bookings in only five days is both humbling and inspiring, and we thank Malaysians for their trust and support.” –Dato’ Ir. Abdul Rashid Musa, Deputy Chief Executive Officer of PROTON.
Next-Level Features, Unmatched Value
Searching for a true standout car? The All-New Saga conquers the top list. This is your chance to enjoy the premium features, great value, and a driving experience like no other.
Burn stress, not fuel with the i-GT 1.5L engine and Continuously Variable Transmission (CVT) combo that will keep your driving smooth and efficient. A tank that matches your hustle.
Own the highway with full confidence thanks to nine Advanced Driver Assistance Systems (ADAS) and six airbags. From city streets to highways, the Saga is your personal protector on wheels.
Say goodbye to boring drives. Your favorite podcasts are now always along for the ride with wireless Apple CarPlay and Android Auto. Binge your favorite gossip or ride with your playlists. This time, boredom doesn’t get a seat.
The All-New Saga will lend a ride to the appreciation of cultural heritage. Inspired by Sulaman Songket blended just right with modern flair, the spotlight will always dart on you.


Even with all these glow-ups, the All-New Saga never fails to spoil Malaysians with the chance to own this legendary vehicle only from RM40,000 and RM50,000. Step into the portal where smart spending meets smarter living now.
Be IKONIK TOGETHER-GATHER with Saga
Get up close and personal with the IKONIK TOGETHER-GATHER to meet the All-New Saga this November during your food hunting stroll! Catch the hype train at these stops on 15 & 16 November:
- Tapak Urban Street Dining, KLCC
- Tebing Bandar Dato’ Onn, Johor
And guess what? The tour isn’t hitting the brakes yet. From 21 to 23 November, the All-New Saga keeps the energy rolling at:
- Tapak Gravitas Jalan Baru, Penang
- CarBoot Sale Taman Kerang, Kuantan
IKONIK TOGETHER-GATHER strives for us to grow in genuine connection with something we love around the people we treasure. It’s the perfect mix of food, music, lifestyle and hyper-happy community.
Let’s not forget the Saga, our loyal ride through all the joy and chaos. Explore the fun around you and feel the spark grow. Not just with the people you meet, but with your first choice in every adventure: the All-New Saga.
Your Only Chance to Upgrade with PROTON
Calm down, you’re still not late to grab those exclusive Early Booking Offers. There’s still 10,000 spots available for you to book your dream sedan now to experience the:
- 1 Year Free Service to sail through traffic like a pro
- A Limited Edition All-New Saga Touch ‘n Go Card for the main character vibe
“To ensure that customers can experience the All-New Saga as soon as possible, our production team in Tanjong Malim has been working diligently to ramp up supply, with vehicle deliveries set to begin immediately after the official launch,”
Held in everyone’s heart, the All-New Saga carries a bold vision. It’s to shine on the world stage. This is more than just a car, it’s your spark, your pride and your connection to everyday adventure with Saga.
Drop by the nearest PROTON authorized outlet now to know more about Malaysia’s signature sedan. Might as well hit that follow button on all major social media of Proton Cars Official to ride into excitement.








