Jeweler Store Owners Close His Shop and Bury $1M for Treasure Hunt

After affected by the Covid-19 disaster, a jeweler from Michigan decided to close his shop and make money by using about $1 million in precious metals as a treasure for would-be treasure hunters willing to pay for clues.

Has been a jeweler for his entire life, Johnny Perri learned the business from his father, but the economic crisis caused by the coronavirus proved too hard for his shop in Macomb County, Michigan. He only had the option to either sell everything and retire or find a new way to make money using the jewelry that he has.

Perri and his wife decide to chose the second option which they allegedly burying or otherwise hiding around $1 million worth of jewelry in dozens of spots. They buried it from the Detroit metropolitan area through the Upper Peninsula. The jeweler is challenging people to go hunting for this treasure and claim it for themselves if only they can find it.

“I have buried not only my entire jewelry store but thousands upon thousands of dollars of gold, silver, diamonds & antiques in various locations in Michigan from the bottom to the upper peninsula,” Perri said.

“Everything I have buried has a history and many memories attached to them that I have let go and placed in the ground for you to discover,” he added.

Perri’s new business called “Johnny’s Treasure Quest” invites people to go on real-life treasure hunts. People get to uncover clues, solving riddles, and walking away with thousands of dollars in riches.

The total value of the buried or hidden treasure exceeds $1 million, the jewelry then is split into dozens of separate treasures. Each quest starts on a specified date and has a limited number of tickets.

Source: Oddity Central

Adib Mohd

Recent Posts

Jadi Batek And Bokitta Launch “The Art Series”: Celebrating Merdeka 2026 Through Handcrafted Batik Hijabs

In honor of Merdeka 2026, premier Malaysian batik house Jadi Batek has partnered with international… Read More

9 hours ago

From Baby Care to Family Care, Applecrumby Expands Its Mission to Support Malaysians Through Every Stage of Life

For many families, care comes full circle. One day, we care for our children. Next,… Read More

3 days ago

A Taste of Taiwan in KL, Rasa Taiwan 3.0 Returns with Food, Design and Culture

What if you could experience Taiwan without ever leaving Kuala Lumpur? From 28 to 31… Read More

3 days ago

UNIQLO U Marks 10 Years With Its Final Collection By Christophe Lemaire And Sarah-Linh Tran

After a decade of shaping UNIQLO U, designers Christophe Lemaire and Sarah-Linh Tran are closing… Read More

3 days ago

London’s Goldsboro Books Has Found Its First Permanent Home Outside The UK, And It’s In Malaysia

Book lovers in Malaysia have a new reason to make a trip to The Library… Read More

3 days ago

Yobe Malaysia Names Boy Group ALPHA As Its First-Ever Brand Ambassador

Malaysia’s homegrown frozen yoghurt brand Yobe Malaysia is entering a new chapter with the launch… Read More

3 days ago

This website uses cookies.