Just For Free Sushi, 150 Taiwanese Decided To Change Their Name To ‘Salmon’

Recently, household registration offices nationwide have been flooded with people since Tuesday. This is because they are applying to change their name to (Gui Yu) which is the Chinese character for ‘salmon’.

It happens after a particular Japanese sushi restaurant chain that is ‘Akindo Sushiro’ decided to give free meals to anyone with the name. According to the promotion, those with proof of the unusual moniker can receive free meals for their entire table. In addition, those with homophonic names can enjoy a 50 percent discount, while those with at least one homophonic character can receive 10 percent off.

Twenty-eight people had claimed free meals as of 3 pm yesterday while at least 1,000 people had participated in the promotion. The two-day promotion ended on the 18th of March 2021. The report stated, most of the people who changed their names were young people. An applicant must pay for a new identification card and household registration certificate.

As of the late afternoon, New Taipei City and Kaohsiung had 26 people who changed their name to ‘salmon’ while Taichung had 22 and Tainan and Taoyuan each had 14. According to a statement, this incident has prompted Taiwan’s Ministry of the Interior (MOI) to remind the public that they can only change their name three times. Any ‘miscalculation’ will result in the name becoming permanent. Deputy interior minister Chen Tsung-yen also said that this kind of name-change not only wastes time but causes unnecessary paperwork.

In Taichung, a college student surnamed Kuo changed her name to Kuo ‘Salmon Rice Bowl’ to treat her friends, but stated that she plans to change it back tomorrow. A college student said that he also changed his name to ‘Bao Cheng Gui Yu’ which loosely translates to ‘explosive good-looking salmon’.

Sources: Facebook Sushiro Taiwan, BBC, New York Post

Adib Mohd

Recent Posts

Bleeding Gums Are Not Normal: SYSTEMA Calls For Greater Awareness This Gum Health Month

MONDAY, 4 May 2026 — In conjunction with World Gum Health Day 2026, SYSTEMA, Japan’s… Read More

8 hours ago

Garmin’s Women Of Endurance Campaign Highlights Women’s Everyday Resilience

Malaysia, 5 May 2026 – Garmin’s Women of Endurance campaign redefines the concept of endurance,… Read More

10 hours ago

Preparing for Pregnancy: Giving Your Baby the Best Start

From conception to the first days of life, early care lays the foundation for a… Read More

11 hours ago

Rosé and The PUMA H-Street are Back on The Block

Kuala Lumpur, 6 March 2026 - Rosé takes over the block once again, settling into… Read More

11 hours ago

Applecrumby® And Hock Kee Celebrate Mother’s Day With Sweet Moments And Thoughtful Care For Families

KUALA LUMPUR, 5 May 2026 – This Mother’s Day, two proudly Malaysian brands, Applecrumby® and… Read More

11 hours ago

Starbucks Malaysia’s Kopi Creator Kolektif Spotlights Homegrown Creative Talent

KUALA LUMPUR (21 April 2026): This World Creativity and Innovation Day, Starbucks Malaysia announces the… Read More

12 hours ago

This website uses cookies.