Connect with us

Hi, what are you looking for?

Lifestyle

Coca-Cola Drops Latest Coke Creation With Cultural Icon Marshmello

Coca-Cola

Coca-Cola Creations is dropping a remix for its newest limited-edition flavor – a collab with GRAMMY-nominated artist Marshmello.

The brand’s first-ever beverage co-created with an artist, Marshmello’s Limited Edition Coca-Cola® bottles the feeling of mixing chart-topping beats in a limited edition drop. 

“It was great to collaborate with Coca-Cola® on this limited-edition drop,” said Marshmello. “We created a vibey blend of my favorite flavors in this all-new mix. I think it tastes amazing and I hope fans love it too.”

One might think Marshmello’s Limited Edition Coca-Cola® would be marshmallow-flavored, but as with the epic drops that fill his sets, the magic here is in the unexpected. Marshmello’s Limited Edition Coca-Cola® is a refreshing fusion of the artist’s favorite flavors, strawberry and watermelon, mixed with a great Coca-Cola® taste.

“Music – just like Coca-Cola™ – has such an amazing power in connecting communities and creating opportunities for shared experiences,” said Teejae Sonza, Marketing Director for Trademark Coca-Cola of the Coca-Cola ASEAN & South Pacific operating unit. “For this second Coca-Cola Creations drop we are doing here in ASEAN & South Pacific, we sought to add an unexpected remix of flavors to a great Coca-Cola ® taste, and Marshmello is the perfect collaborator,” she further added. “It is an exciting step for our brand to introduce Marshmello’s Limited Edition Coca-Cola® and invite fans to immerse themselves in Mello’s world.”

Known for his desire to positively impact culture with his music, Marshmello’s collaboration with Coca-Cola® invites fans to experience the Melloverse for themselves.

Fans can also scan the QR code on the can to be transported to the Coca-Cola® Creations online hub via this link, where several different digital experiences can be enjoyed.

Marshmello’s Limited Edition Coca-Cola® will also be available to purchase at major supermarkets, convenience stores and e-commerce platforms in a Zero Sugar version. Collectible slim cans with striking black and white visuals pay homage to the artist’s signature aesthetic, as well as dripped Spencerian script, melding the brands together into a smooth and satisfying vibe. Coca-Cola® partnered with Forpeople on the packaging design.

Taste the mix for yourself as Marshmello’s Limited Edition Coca-Cola® Zero Sugar variant drops in Singapore, Malaysia, Thailand, and the Philippines this August 2022. 

Coca-Cola® continues to explore unique innovations and unexpected collaborations driven by creativity and cultural connections. Visit this website or follow Coca-Cola on facebook, Instagram, and Twitter to know the latest stories.

You May Also Like

Lifestyle

Shopee Malaysia continues to stay ahead of the game by bringing local communities together through a common interest in football. With over 13 million...

Lifestyle

Coca-Cola Bottlers Malaysia has allocated contributions valued over RM240,000 to flood-affected victims across three states, namely Kelantan, Pahang, and Terengganu.  The food assistant programme...

News

A shipment of reprocessed nuclear fuel arrived in the early hours of Wednesday at the French port city of Cherbourg in France, according to...

Lifestyle

Pandora introduces a new series of designs to the iconic Pandora Signature collection. The particular collection is actually for this season. Crafted with sophistication,...

Advertisement

Copyright © 2021 Siakap Keli Sdn. Bhd.