Promotion

Goodyear Unveils Eagle F1 Asymmetric 6 & SUV Editions at Tokyo Auto Salon Kuala Lumpur, Marking 45 Years of High-Performance Legacy

The Goodyear Tire & Rubber Company has officially launched the Eagle F1 Asymmetric 6 and Eagle F1 Asymmetric 6 SUV tires at the Tokyo Auto Salon Kuala Lumpur (TASKL) 2025, where Goodyear is serving as the official tyre partner.

Celebrating 45 years of the Eagle F1 legacy, the new Asymmetric 6 range delivers championship-winning performance to everyday drivers, blending motorsport-inspired handling with everyday comfort. The Eagle F1 Asymmetric 6 SUV edition extends this innovation to premium SUVs, offering superior braking, wet and dry grip, and exceptional comfort, now compatible with select electric vehicle (EV) models.

“This launch is a celebration of Eagle F1’s relentless pursuit of excellence,” said Ashwin Rajgopal, Managing Director of Goodyear Malaysia. “Whether you’re navigating city streets or winding roads, these tires provide a thrilling drive without compromising on safety. With EV compatibility, we’re also preparing for the region’s accelerating shift toward electrification.”

The Eagle F1 Asymmetric 6 series continues Goodyear’s award-winning tradition, known since its 1980 debut for pushing boundaries in performance and innovation. The SUV variant leverages cutting-edge tread compounds and adaptive contact technology to maximise grip and control in diverse driving conditions.

According to Michelle Wo, Head of Channel Strategy & Development, the timing is ideal:

“With the premium SUV market seeing remarkable growth, this is the right moment to bring Eagle F1 Asymmetric 6 SUV to Malaysian drivers. Alongside the launch, we’re also offering promotions, customers purchasing selected 17-inch and above Goodyear tyres in July and August 2025 will receive up to RM200 Touch ‘n Go eWallet credit.”

The launch takes place at TASKL 2025 from 8–10 August at MITEC, Kuala Lumpur. Modeled after the iconic Tokyo Auto Salon in Japan, the event attracted over 90,000 visitors in 2024, and promises an even bigger audience this year.

The Goodyear Eagle F1 Asymmetric 6 and Asymmetric 6 SUV tires are available now at authorised dealers nationwide.

Adib Mohd

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