Portuguese luxury fashion house Sacoor Brothers has unveiled its newly redesigned flagship boutique at Suria KLCC, a sophisticated retail space that reflects the brand’s global evolution and enduring philosophy: “The Luxury of Being You.”
This relaunch comes on the heels of the brand’s 35th anniversary and international rebranding campaign, a move that underscores Sacoor Brothers’ renewed focus on personalisation, craftsmanship, and timeless elegance across its boutiques in Europe, the Middle East, and Asia.
Hugo Carriço, CEO of Sacoor Brothers Southeast Asia, described the KLCC flagship as a “defining moment” for the brand’s regional presence.
“Suria KLCC has always been an iconic location for us. With this new concept, we’re not just redesigning a space, we’re redefining the customer experience, with a modern, intentional approach rooted in our heritage.”
A Boutique That Feels Like Home and Luxury
The new space blends minimalist architecture, natural textures, and open-concept design, creating a serene, elevated ambiance. Neutral hues, warm oak details, and marble accents evoke a refined modernity, while large double doors and ambient lighting offer a bold yet welcoming entrance.
Inside, customers can explore the latest menswear and womenswear collections, from sharp tailoring to elevated essentials, all designed for those who value subtle luxury and impeccable fit. A dedicated tailoring room provides complimentary in-store alteration services, ensuring a made-for-you finish on every piece.
Sacoor Brothers has also introduced new personalisation services at KLCC, including laser engraving and bespoke gift wrapping, allowing customers to customise garments and gifts into memorable, one-of-a-kind creations.
More Than Fashion, A Lifestyle Space
Further enhancing the in-store experience is the Sacoor Caffe, a tranquil lounge where shoppers can enjoy a curated coffee break or private styling session. The integration of hospitality into the boutique space reflects Sacoor Brothers’ belief that luxury is personal, and service is style.
Located at Lot 231B-232, Level 2, Centre Court, the flagship boutique is open daily from 10am to 10pm.
For more on Sacoor Brothers and its luxury offerings, visit their official website or experience “The Luxury of Being You” in-store today.
