FILA just tapped into pure nostalgia with a bold and playful debut of the FILA x The Powerpuff Girls collection at Oasis, Sunway Pyramid. Designed for today’s style-forward generation, the collection blends everyday fashion with sporty functionality bringing childhood superheroes back with a modern twist.
Inspired by Blossom, Bubbles, and Buttercup, the vibrant lineup fuses FILA’s athletic heritage with character-driven elements celebrating girl power, confidence, and self-expression. The collection features standout footwear and bags that carry the unmistakable Powerpuff Girls charm while staying true to FILA’s bold aesthetic.
Key highlights include:
Cloud Shoulder Bag — reimagined in the signature pink, blue, and green hues.
Superbubbles Footwear Line — crafted for all-day comfort with a trendy edge.
Disruptor Sneakers — refreshed with bold trims and eye-catching details.
Bringing the trio’s spirit to life during the launch were artists Gen1es Elyn, Tammy Leong, and Jerene Leong, each showcasing their individuality through the collection. Their personalities mirrored the essence of The Powerpuff Girls from Elyn’s chic confidence to Tammy’s playful vibe and Jerene’s bold energy.
“I’ve always loved Blossom because she’s confident, smart and full of positivity and I see a little bit of that in myself. Wearing FILA in her colours makes me feel powerful yet stylish,” said Gen1es Elyn.
From 5–7 December 2025, fans can join a playful, mission-based experience across three themed zones:
Blossom’s Pink Zone: Collect an exclusive Twister Acrylic Charm.
Bubbles’ Blue Zone: Strike a pose at the creativity-driven photobooth.
Buttercup’s Green Zone: Take on the mini digital catch-and-win game for exclusive rewards.
Complete all three missions to receive a special themed canned coffee.
Sweet Qismina, a lifelong Powerpuff Girls fan, also made an appearance, sharing how Buttercup’s fearless energy has always inspired her, a sentiment reflected in the collection’s empowering designs.
As part of the launch perks, customers will receive a blind box plush keychain (six designs available) with every purchase, along with RM50 FILA vouchers in-store.
The FILA x The Powerpuff Girls collection is now available exclusively at FILA Sunway Pyramid and online. Don’t miss the chance to grab it before it reaches other stores.
