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AG Autoworld Sweeps 8 Awards at PROTON Global Conference 2025, A New National Benchmark

AG Autoworld delivered a commanding performance at the highly anticipated PROTON Global Conference 2025.

By sweeping multiple top-tier awards, the Group cemented its position as one of Malaysia’s leading dealer groups nationwide.

AG Autoworld received the evening’s most prestigious accolade, the PROTON CEO Award.

The recognition highlights the Group’s outstanding contributions to PROTON’s nationwide growth and brand leadership.

It also affirms AG Autoworld’s role in PROTON’s long-term strategic development.

Widely regarded as the highest honour within PROTON’s dealer network, the award underscores AG Autoworld’s pivotal role.

It reinforces the company’s standing as a strategic partner in the brand’s continued success.

Leadership and Strategy Driving Success

Under the leadership of CEO Ms Janessa Kuek, AG Autoworld has continued to deliver strong results.

The team drives this performance through a forward-looking strategy, disciplined operational management, and a customer-centric approach.

These achievements were clearly reflected in the Group’s dominant showing at this year’s conference.

Top-Tier Awards Across the Board

In addition to the PROTON CEO Award, AG Autoworld secured multiple national and group-level honours.

The wins highlighting its all-round strength across sales performance, operations, electric vehicle (EV) development, aftersales excellence, and talent management:

  • Proton CEO Award: Awarded for exceptional contributions to PROTON’s growth and long-term strategy, the honour recognises AG Autoworld for its strong governance and consistent performance.
  • Grand Platinum Award – AG Autoworld: Honouring outstanding overall dealership performance, encompassing sales execution, operational excellence, customer engagement, and sustained business growth.
  • Grand Award Platinum – AG Autoworld EV: Recognising AG Autoworld’s leading performance in the electric vehicle segment and its role in accelerating EV adoption among Malaysian consumers.
  • Highest Sales Volume (Group Outlet Dealership): Officially affirming AG Autoworld as Malaysia’s highest-volume dealer group, reflecting strong market demand, an effective sales strategy, and high customer trust.
  • Best Sales Volume Award – EV Segment: Awarded for outstanding sales performance in the EV segment, reinforcing the Group’s leadership position in the electric mobility space.
  • Best Body & Paint Dealer – Nationwide Top 1 Dealer: A national No.1 ranking, recognising excellence in aftersales service, craftsmanship quality, operational efficiency, and customer satisfaction.
  • Best Sales Manager – EV Segment: Honouring exceptional leadership in EV sales management and team development.
  • Best Sales Advisor – EV Segment: Recognising frontline excellence in EV customer consultation and service experience.

These people-centric and performance-driven accolades collectively affirm AG Autoworld’s leadership in scale. They also highlight the Group’s strength in systems and talent.

They further underscore the organisation’s commitment to execution excellence across all levels.

Commenting on the achievement, Janessa said:

“We are deeply honoured to receive these prestigious awards at the PROTON Global Conference 2025. These achievements belong to our entire team and to our customers who have placed their trust in us over the years. That trust continues to drive us to raise our standards and push ourselves further. Moving forward, AG Autoworld will remain committed to delivering excellence across every touchpoint, from sales and aftersales to both internal combustion and electric vehicle segments.”

This sweeping recognition marks a significant milestone for AG Autoworld. It further strengthens the Group’s standing as one of Malaysia’s leading automotive dealer organisations.

It also sets new benchmarks for performance, innovation, and customer experience within PROTON’s dealer network and the wider industry.

Shahzlin Saffaa

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