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SHARP Malaysia Celebrates 40th Anniversary With “Live Mighty” Campaign And Service Excellence Initiatives

Sharp Electronics Malaysia Sdn Bhd (SHARP), a globally renowned Japanese brand, commemorates its 40th anniversary in Malaysia with the launch of the Sharp 40 Live Mighty campaign and Double Sincerity Service Upgrade programme. These initiatives highlight SHARP’s commitment to enriching Malaysian lives through advanced Japanese technology and exceptional service standards.

Since its establishment in 1985, SHARP has maintained its position as an innovation leader, delivering products and solutions that enhance daily living. This milestone not only celebrates SHARP’s achievements but also marks the beginning of a new mission to empower Malaysians as they confidently approach 2025.

In a pioneering move, SHARP becomes the first home appliance brand to introduce a 7-Day Service Completion Assurance programme, ensuring swift and reliable after-sales service nationwide. This innovative service aims to set new industry standards and enhance customer experience. Additionally, customers who purchase any INVERTER series products or the 120Hz AQUOS XLED TRU series from now until 31 December, 2025, will receive an extended one-year warranty upon online registration.

“For four decades, we have dedicated ourselves to meeting local consumer needs through continuous innovation in Smart Appliance Solutions, TV Solutions, and Smart Business Solutions,” said Mr. Ting Yang Chung, Managing Director of SHARP Malaysia

“Beyond enhancing people’s quality of life, we are committed to becoming the brand most focused on service and quality. Our nationwide 7-day repair completion guarantee demonstrates our doubled sincerity and service upgrade commitment to our valued users.”

Malaysia’s top women’s doubles badminton pair, Pearly Tan and Thinaah Muralitharan, have been appointed as ambassadors for the Sharp 40 Live Mighty campaign. Known for their resilience and outstanding achievements, the duo perfectly embodies SHARP’s advocacy for bold living and embracing life’s infinite possibilities while overcoming challenges.

“Pearly and Thinaah demonstrate what it means to ‘Live Mighty’ both on and off the court through their relentless pursuit of excellence and ability to inspire others. Through this partnership, we hope to inspire Malaysians to face daily challenges with confidence and create their own extraordinary lives.”

Adhering to the philosophy of Sincerity and Creativity, SHARP plans to launch various Corporate Social Responsibility activities, promotional events, and innovative B2B initiatives during the anniversary celebrations, working together with Malaysians toward a brighter future.

“Our 40th anniversary represents not just a celebration of our past, but a starting point for the future,” Mr. Ting asserted. 

“In Sharp 40 Live Mighty, we aim to inspire everyone to seize opportunities with resilience and innovation as we face the challenges of 2025. Our goal is to become Malaysia’s leading Japanese consumer electronics brand, continuing to create value through excellence in products and services, while further strengthening our industry leadership.” 

For more information about SHARP’s latest updates or promotions, please visit SHARP’s official website at https://my.sharp/ and follow its official Facebook page (@SharpMsia) or Instagram (@sharp.malaysia).

Adib Mohd

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