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Hoya’s New ‘Sensity Colours’ Lenses Bring Fashion & Function To Malaysia’s Skies

Sun out, style on! HOYA Malaysia just dropped Sensity Colours, a new range of light-adaptive lenses made for Malaysia’s unpredictable weather and your ever-evolving looks.

Designed with Sensity tech and a new grey photochromic layer, these lenses don’t just look good they work hard. Think enhanced UV protection, glare reduction, and fast transitions from indoor chill to outdoor shine.

Whether you’re brunching under the sun, gaming through daylight glare, or running weekend errands, Sensity Colours got you covered in six trend-forward shades: Lovely Pink, Green Zen, Aqua Blue, Orange Splash, Energizing Orange, and Dynamic Yellow.

It’s eyewear that moves with you and moods with you, blending comfort, performance, and personality in one sleek frame.

According to HOYA Malaysia’s Managing Director Lew Chee Quin, the collection is “the perfect mix of fashion, functionality, and fun.” Translation? Your eyes stay protected and your outfit stays on point.

And if you’re into extra flair, you can level up with mirror-finish coatings like Light Mirror Blue, Light Mirror Copper, or the brand-new Hi-Vision SUN Pro all designed to make you literally shine brighter.

So whether you’re team subtle tint or full-on statement shade, Sensity Colours proves that smart eyewear can also be seriously stylish.

Available in Malaysia starting 15 October 2025.

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